Okko wins at Communication Arts Awards
We have recently won a Communication Arts award for our work on Okko Filters. The award comes as our second Communication Arts award since 2016 when we won for our work on the limited-edition cover series, Strategy Thinking 5.
Last year, we were tasked with bringing to life the vision of keen photographer, Simon Apperley, for a range of affordable, yet high quality camera filters in a bold and striking way. What we developed was a full brand identity for Okko Filters, complete with a logo and fully functional e-commerce website. This year, however, our work on Okko Filters has been recognised in the largest creative magazine in the world, Communication Arts. The work has been chosen as one of 130 winners of Communication Arts’ 59th annual design competition out of almost 4,000 submitted projects. It will feature in the September/October 2018 issue of the Communication Arts professional design journal.
Our lead Creative on the project, Eddy Davies, explains what winning this award means for us “Commarts only select the best. So, it is a great honour to have been selected by them.”
While Christchurch Managing Partner, Nick Harvey, says this recognition could have never been achieved without the trust and openness shown by Simon throughout the project. “Simon was a dream to work with. He knew what he wanted the brand to represent, but allowed the team to capture that vision and explore the best way to communicate it visually, without limitations.” And of course, Simon mirrors this feeling of mutual respect and is very happy with the result. “Having Okko recognised on a platform as large as this is amazing. I couldn’t be happier with the work done by Strategy”.
Our work on Okko Filters was recognised as one of only eight other winners in the trademark category. Other work we were successful with was our work on the Clouston & Co wine packaging, which we were shortlisted for, but unfortunately did not win.