Aspect the unexpected

As Aspect Furniture continues to grow their footprint in Australasia, Strategy was tasked with developing a 'Look Book' and event collateral to promote the opening of their new Melbourne showroom.

Leveraging the concept of 'Aspect the Unexpected', we crafted a series of print pieces that were designed to elevate Aspect Furniture's brand in the Australian market, and evoke a sense of curiosity and intrigue around the launch event.