Banks Peninsula Farms

A story of provenance

On the rugged Banks Peninsula, a group of 19 farmers have joined together to create an environmentally sound strong wool product that can be traced right back to the hillside on which it was grown.

We saw the opportunity to tap into growing global demand for authentic brands by developing a provenance based brand story, expressed through emotive imagery and typography inspired by traditional wool bales.

Identity

Silhouette & crest

Photography

Business card & letterhead

Publication

Wine & cheese

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