Christchurch Art Gallery - Japonism in Fashion

Turning Japanese

In 2003 the Christchurch Art Gallery held a show about how Japanese culture has influenced world fashion.

To promote the show, we created an iconic poster featuring the silhouette of a woman cut out of designers’ names. This solution suggested a Japanese-look while immediately conveying ‘fashion’. Taking it one step further we designed an invite for the show that folded out into a Japanese fan.

Environmental

Invite

Print

Share